Simon Pauli (1603-1680) was physician, anatomist and botanist. He was the personal physician of many Danish kings, first to King Frederick III, then to King Christian V.
Simon Pauli’s great passion for botany got him to publish the big magnificent volume “Flora Danica” in 1648, a herbal book of several hundred Danish herbs and plants (about 400) with impressive illustrations and a large and valuable herbarium.
The ”Flora Danica” brand was created in celebration of Simon Pauli’s fantastic work. All Flora Danica products are based on Simon Pauli’s fantastic work, and all duvets and pillows are named after plants mentioned in this book.